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A Complete Guide: AI Automation for 95% of Your Newsletter

Writer: Riolyn MurrayRiolyn Murray
AI Automate Your Newsletter | Growwstacks

Introduction: Transform Your Newsletter Production


Newsletters form the lifeblood of audience engagement in the digital world. However, curating and formatting content takes hours every week. What if you could do away with that workload by 95% while also improving the quality of your newsletter using AI and no-code automation?


This is going to be a comprehensive, step-by-step guide about building a sophisticated newsletter automation system using Make.com and Airtable with AI power. You will learn how to set up a workflow for automatically summarizing, setting headlines, adding visuals, keeping formatting consistent across editions, and maintaining editorial control. This automation system can transform the process of newsletter production for a solo creator, marketing professional, or organization into a streamlined and efficient process that brings about great results.


The Power of Newsletter Automation: An Overview


Before diving into the technical setup, let's understand what this automation system can do for you:


  • Automatically scrape and analyze latest news articles from your chosen sources

  • Generate concise summaries and key takeaways using AI

  • Create professional-looking visuals using Midjourney

  • Maintain quality control through a manual approval system

  • Format content consistently for your newsletter


Required Tools and Setup


To build this automation system, you'll need:


  1. Make.com (formerly Integromat) - For building the automation workflow



  1. RSS.app - For content aggregation


  • Free tier available

  • Supports multiple sources including websites and social media


  1. OpenAI API - For AI content processing


  • Approximately $5 worth of credits to start

  • GPT-4 recommended for best results


  1. Airtable - For content management


  • Free tier sufficient for most users

  • Acts as your content database


  1. Midjourney - For image generation (optional)


  • Subscription required for image generation

  • Pro plan recommended ($11/month)


Building the Automation: Part 1 - Content Collection


Content Collection and Processing Workflow | Growwstacks

Let's break down the first part of our automation workflow:


  1. Setting Up RSS Feeds


The automation begins with RSS.app, which monitors your chosen news sources. Here's how to configure it:


  1. Create an account on RSS.app

  2. Navigate to the Explore tab

  3. Enter your preferred news source URL or search terms

  4. Apply filters to refine content (optional)

  5. Save the feed and copy the XML URL


Pro Tip: You can combine multiple sources and add filters to ensure you're only getting the most relevant content.


  1. Configuring Make.com Workflow


In Make.com, create a new scenario with these initial modules:


  1. RSS module


  • Set to "Retrieve" mode

  • Paste your RSS feed URL

  • Configure maximum items (start with 1-2 for testing)


  1. HTTP Get File module


  • Connects to RSS module

  • Downloads article content


  1. HTML to Text converter


  • Transforms HTML content to clean text

  • Ensures proper formatting for AI processing


  1. Implementing AI Processing


The automation uses several specialized AI agents:


  1. One-liner Agent


  • Creates attention-grabbing headlines

  • Maximum 50 characters

  • Focus on active language


  1. Overview Agent


  • Generates comprehensive summaries

  • Includes context and background

  • Highlights key developments


Building the Automation: Part 2 - Content Enhancement


Multi-model Content Processing Workflow | Growwstacks

The second phase of automation focuses on enhancing and formatting the content:


  1. Setting Up Airtable


Create an Airtable base with these fields:


  • URL

  • One-liner

  • Summary

  • Status (Single select: Add to Newsletter/Deny)

  • Created Time

  • Last Modified Time


    Airtable Content Management system | Growwstacks

  1. Advanced AI Processing


Additional AI agents for content enhancement:


  1. Bullet Point Agent


  • Creates four key points

  • Maximum 17 words per point

  • Focuses on main takeaways


  1. TLDR Agent


  • Generates 30-word summary

  • Captures essential message

  • Perfect for busy readers


  1. Title Bot


  • Creates engaging headlines

  • Includes relevant emoji

  • Maintains consistent style


Quality Control and Manual Review


A crucial aspect of this automation is the quality control system:


  1. Articles flow into Airtable for review


  1. Each article includes:


  • Original URL

  • AI-generated summary

  • Key takeaways

  • Suggested title


  1. Manual approval process:


  • Review content quality

  • Select articles for inclusion

  • Maintain editorial standards


Best Practices and Tips


To get the most out of your newsletter automation:


  1. Content Selection


  • Choose reliable news sources

  • Set up specific filters

  • Monitor content quality


  1. AI Configuration


  • Test different prompt variations

  • Adjust word limits as needed

  • Maintain consistent style


  1. Workflow Optimization


  • Start with smaller batches

  • Monitor token usage

  • Regular quality checks


Ready to transform your newsletter creation process? Book a Free Automation Consultation Call https://www.growwstacks.com/get-free-automation-consultation to get personalized guidance on implementing this system for your specific needs.


Next Steps and Support


This automation system can be further customized based on your specific requirements. Have questions or need assistance? Our team of automation experts is here to help. Contact us at admin@growwstacks.com for personalized support.


Remember, while this automation handles 95% of the work, the final 5% - your editorial oversight and personal touch - makes your newsletter unique and valuable to your readers.


Visit us at https://www.growwstacks.com/ to build your automation workflow today!

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Contact Details

Official Company Name: M TEC Software and Business Automation Private Limited

Headquarters Address: BLOCK NO 148, HOUSE NO 119, PRARTHNA CHS, IN-FRONT OF CHURCH VIKRAM, KALWA, Thane, Maharashtra, India, 400605

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Phone no: +91-9039114144

Email: admin@growwstacks.com

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