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Writer's pictureTrinetra Kumar

This One Automation Trick Amazed My Social Media Manager


Automation Trick | Growwstacks

In the dynamism of social media, it is impractical to track hashtags across several platforms because it's time-consuming. You may, perhaps, with this method, be able to design an AI-powered auto system generating hashtags for a specific platform, thereby saving you quite many hours of tedious human toil and greatly improving visibility for your material.


Tag-to-hashtag mapping | Growwstacks

Constructing a Content Management System


The Airtable database that houses and controls your content tags serves as the foundation for this automation. With this system, you can:


  • Keep several tags for classifying stuff.

  • Establish keywords to assign tags automatically.

  • For every tag, set platform-specific hashtags.

  • Monitor the state of the content and keep up-to-date media links


Putting Your Tag Structure in Place


The basic idea behind the concept is that a single universal tag in your database can correspond to several hashtags on various platforms.


As an illustration:


This approach ensures that your hashtags are customized for the specific audience and usage trends of each platform.


Establishing the Automation Process


Step 1: Content Processing and Uploading


The automation starts when you introduce new content to your system. Here's the setup process:


  1. Create an inbox for Airtable content.

  2. Utilize Frame.io to configure video processing.

  3. Set up triggers to detect newly added content.


Zapier's workflow display | Growwstacks

Step 2: Transcript Creation


We'll create transcripts for brief videos using OpenAI's Whisper:


  1. Connect to Frame.io to access video files.

  2. Only use proxy versions which are under 25 MB for processing.

  3. Generate accurate transcripts automatically.


Pro Tip: Always create transcripts from lower-quality proxy videos in order to minimize processing time and resource usage.


Creating transcript using ChatGPT | Growwstacks

Step 3: AI-Driven Tag Generation


At this point, ChatGPT reviews your transcript and adds the appropriate tags. This format prompt is crucial.


"Above is a list of tags and for each hashtag a series of keywords, each tag and set of keywords on its own line. Each line contains a tag on the left followed by a comma, followed by a list of keywords in quotes that are separated by commas."


Based on the keywords, analyze the following text and reply with the relevant tags for the provided information. Put a comma before each tag when returning it


Relevant tags assigned by ChatGPT | Growwstacks

Step 4: Platform-Specific Hashtags Are Assigned


After tags are formed, the system automatically links them to platform-specific hashtags:


  1. Update the Airtable record using the generated tags.

  2. Delete all the associated hashtags from the page.

  3. Make material that could be shared on different platforms.



Request a Free Consultation on Automation https://www.growwstacks.com/get-free-automation-consultation if you are ready to start automating your processes.


System requirements and deployment


To set up this automation you need to keep these steps in mind:


  1. Automate tasks by using a Zapier account

  2. Manage Database with the help of Airtable

  3. Use OpenAI API for accessing ChatGPT

  4. Use Frame.io (optional) for managing film


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The Best Guidance & Suggestions


  1. Arranging with keywords


  • Use accurate and relevant phrasing for every tag.

  • Consider terms unique to a certain platform.

  • Regularly update keywords based on performance.


  1. Transcript Optimization


  • For optimal processing efficiency, videos shouldn't be larger than 25 MB.

  • Use clear audio to increase the transcript's accuracy.

  • Analyze the impact of ambient noise.


  1. Controlling Tags


  • Frequently audit and update tags.

  • Monitor hashtag efficacy across several platforms.

  • Maintain consistency in your naming practices


Have specific automation requirements? Consult with our experts at admin@growwstacks.com


Resolving Common Issues


  1. Video Processing


  • Verify that the videos are the appropriate size.

  • Verify if the file format is compatible.

  • Check the API connection.


  1. Generating Tags


  • Evaluate the relevance of the keywords.

  • Modify the ChatGPT prompt if necessary.

  • Check the accuracy of the tags.


Upcoming Improvements


Consider these potential improvements:


  • Tracking the effectiveness of hashtags

  • Automating split testing

  • Leveraging analytics to boost engagement

  • Adjustments to dynamic keywords


Steps for Implementation


  1. Utilize these components to set up your Airtable base:


  • Table for Managing Content

  • A collection of tags

  • Hashtag mappings tailored to each platform


  1. Set up your Zapier workflow:


  • Content Activation

  • Creating transcriptions

  • Analyzing the tags

  • Updating records


  1. Evaluate and improve:


  • Review the test scenarios.

  • Change the keywords.

  • Modify the prompts.

  • Monitor the results


Outcomes and Advantages


There are several noteworthy benefits to this automated system:


  • Removes the necessity of hand-tagging for hours.

  • Makes certain that hashtags are optimized for each platform.

  • Maintains consistent classification

  • Enables efficient content reuse


Conclusion


Implementing this AI-powered hashtag automation solution will fundamentally change your social media productivity. It will ensure consistent hashtags that are platform-optimized and save you a ton of time. Together, Zapier, ChatGPT, and Airtable offer a robust, scalable solution for social media administrators and content creators.


In order to maintain the system's functionality, remember to regularly review and update your tags and keywords. With this system in place, you can spend less time manually maintaining hashtags and more time producing amazing content.


Are you ready to improve your social media presence? Visit https://www.growwstacks.com/ to learn more about our automation solutions and start optimizing your content distribution today.

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